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How Businesses Can Use Mobile Apps as Sales Tools

Enterprise mobility can make the sales process faster, smoother and more straightforward for your salespeople, and most importantly, for your clients. Not only can you look forward to minimizing pain…

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How to Market an App

Tip #1: Get users before the app is released. As of July 2015, the Apple App Store offered approximately 1.5 million apps for download, while the Google Play Store offered…

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A Practical Look at Oil and Gas Mobile Apps

It’s old news that oil and gas is slow to adopt digital technology, especially mobile technology. Tech companies and marketers are quick to criticize big oil’s rate of advancement, but…

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Developing Mobile for the Enterprise: Three Commercial Apps Doing It Right

When Apple first opened the App Store, we saw that most apps available were consumer facing, recreational software — games, entertainment, and social media.

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